A Complete Overhaul of Rollover Range
Following the successful launch of the M'WASH4 in 2022, ISTOBAL returned to UNITI Expo with an impressive and comprehensive overhaul of its entire rollover range. This new lineup included the M'WASH2, M'WASH3, M'WASH3 PRO, and the previously introduced M'WASH4. These rollovers were designed to significantly boost the profitability of vehicle cleaning businesses while offering an improved and more intuitive user experience. Alvaro Merin, ISTOBAL’s Product, R&D, and Marketing Director, highlighted that the revamped range aimed to deliver the latest in technology, connectivity, and performance, setting a new standard in the automatic carwash sector.
The new rollovers are engineered to provide a seamless user experience, with advanced features such as intuitive touch screens, enhanced connectivity options, and robust performance capabilities. Each model in the M'WASH series was designed with the end-user in mind, ensuring that vehicle owners could enjoy a high-quality, efficient wash every time.
Pioneering Ozone Jet Wash System
One of the most talked-about innovations at the ISTOBAL stand was the pioneering Ozone Jet Wash system. This groundbreaking technology replaces traditional hot water boilers, thereby reducing energy costs significantly. The Ozone Jet Wash system is reported to achieve operating cost savings of up to 36%, marking a significant leap forward in sustainable vehicle wash solutions.
This system utilizes ozone technology to heat the water, eliminating the need for energy-intensive boilers. By leveraging the chemical properties of ozone, ISTOBAL manages to create a solution that is not only cost-effective but also environmentally friendly. This innovation showcased ISTOBAL’s commitment to reducing the carbon footprint of vehicle wash operations, aligning with global sustainability goals.
J'WASH4: A New Concept in Manual pressure Vehicle Washing
The J'WASH4 manual jet wash equipment was another highlight of ISTOBAL’s booth. This new product was designed with a focus on sustainability and user experience. The J'WASH4 promises reductions in water consumption by up to 35%, energy usage by 30%, and chemical usage by 10%. Alongside the J'WASH4, ISTOBAL showcased the PAY'WASH payment terminal, which boasted advanced design, cutting-edge technology, and full connectivity, further enhancing the customer experience.
The J'WASH4 represents a new technological concept in manual vehicle washing, offering users a more controlled and efficient washing process. The equipment is designed to be user-friendly, allowing for easy operation while maximizing performance. The PAY'WASH terminal complements ISTOBAl´s offer by providing a seamless and modern payment solution, fully integrated with the latest digital technologies.
Commitment to Sustainability in the chemicals range
ISTOBAL's commitment to sustainability was evident in their display of the esens® chemical products. This range was noted for its top quality, high efficiency, and environmental friendliness. The esens® products are designed to meet the highest current environmental standards, making them a benchmark in the industry for excellence and sustainability.
The esens® range includes a variety of products for all phases of the vehicle wash cycle, from pre-wash to drying waxes. Each product is formulated to minimize environmental impact while delivering superior cleaning performance. This range demonstrates ISTOBAL’s dedication to offering environmentally responsible solutions without compromising on quality or efficiency.
Engaging the Audience with Unique Experiences
ISTOBAL went beyond showcasing products by offering visitors a unique and engaging experience at their stand. They invited customers and partners to immerse themselves in the thrill of speed with an exclusive Formula 1 simulator. This attraction allowed attendees to test their skills on the track, experiencing the adrenaline rush of driving a real racing car. This interactive feature was a hit, drawing significant attention and adding an element of excitement to ISTOBAL's presence at the expo.
The Formula 1 VR simulator provided a dynamic and engaging way for ISTOBAL to connect with visitors, creating a memorable experience that highlighted the company’s innovative spirit. This feature underscored ISTOBAL’s commitment to creating strong, lasting relationships with its customers and partners.
Looking Back at UNITI Expo 2024
Reflecting on ISTOBAL's participation at UNITI Expo 2024, it is clear that the company successfully demonstrated its leading position in the vehicle wash industry. By unveiling a completely revamped equipment, ISTOBAL reinforced its dedication to sustainability and efficiency. The company's focus on reducing water, energy, and chemical consumption aligned with the growing demand for environmentally friendly solutions in the industry.
The UNITI Expo 2024 served as a platform for ISTOBAL to showcase its latest advancements and connect with industry professionals, customers, and partners, highlighting ISTOBAL's ability to innovate and adapt to the evolving needs of the market, ensuring its continued growth and leadership in the vehicle wash and care sector.
ISTOBAL's participation at UNITI Expo 2024 not only emphasized the company’s technical prowess and commitment to sustainability but also underscored its vision for the future of the vehicle wash industry. With a clear focus on efficiency, innovation, and user experience, ISTOBAL is well-positioned to lead the industry in the years to come.
